Exploring social media in the working environment is essential in today’s PR industry… this is an area which we need to keep on our toes about as things are changing very fast!

I have been working on promoting social media to our clients, and to do this I have developed several interactive presentations which explain various areas of social media development.

The presentations discuss:

• The current environment, it’s trends, current stats and how it has changed our lives.
• What businesses (my clients) are scared about within social media
• How it can be used to benefit businesses
• What problems or issues there are surrounding the using social media as part of a business plan
• Good case study examples…
• Developing strategic plans for social media development
• Testing out new ideas
• Getting creative within social media
• Managing its development and growth

These are some of the points I explore within my presentations. They get clients thinking about their own company and how they can integrate social media tools.

I will leave you with this video (created by socialomics), which I always use as a starting point to my workshops – I think it’s a great way to get people a little shocked and thinking about the way things are moving forward… enjoy!